Pipedrive is a sales management platform designed to empower small to medium-sized businesses (SMBs) and sales teams by optimizing their sales processes and enhancing productivity. Founded in 2010, Pipedrive was developed to simplify sales activities and help teams effectively manage their pipelines.

Central to Pipedrive's offering is its intuitive user interface, which allows users to easily create and manage sales pipelines tailored to their specific workflows. This enables sales teams to easily track deals through various stages of the sales cycle, from initial contact to closing, providing clarity and focus on progressing opportunities. The platform's simplicity ensures that users can quickly adopt and leverage its capabilities without extensive training or technical expertise.